summer reading connects to the shock doctrine
After years of sitting on my “should read” list, I’m finally reading Naomi Klein’s No Logo. Granted I’m only 40 pages in, but I’ve already had a revelatory moment that given that the tactics of branding and marketing changed in the early 1990s, I have little to no context about how the world looked before branding was so omnipresent.
Klein’s latest book, The Shock Doctrine, has just been published in paperback and she’s making appearances in New York and DC to promote the release. I hoped that she would come out to San Francisco, but the upside to checking her tour schedule was finding this short film that she collaborated on with Alfonso CuarĂ³n which introduces the main themes of the book.

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